WineCircle Inc., of Walnut Creek, CA, announced its new consulting program for wineries that helps them build retail sales and distribution. Led by Walnut Creek resident, Peter Grossman, a former BevMo executive, WineCirlce Consulting provides analytics, coaching, product plans, and channel sales support for wineries seeking to move cases and extend their brand(s) into retail distribution.
“Many wineries offer high quality wines but cannot get to first base with retail and wholesale buyers,” explained Grossman. “WineCircle is uniquely positioned to help wineries work within the system and leverage their resources to identify voids and opportunities and deliver convincing presentations to retail and wholesale buyers to fill the voids and opportunities with products from their clients.”
According to Grossman, “WineCircle shows growing wineries how to get a foothold in the distribution channel and helps bigger wineries to grow their brand and profits.”
The WineCircle Consulting team includes channel sales specialist and WineCircle Founder, Concord resident, Mike Sullivan, an eclectic Advisory Board and a network of marketing, sales, operations, financial and business planning professionals which will be deployed depending on the scope of the project and the needs of the client.
WineCircle is committed to delivering results by selling more cases of its clients’ wine while increasing gross profit margins on its clients’ direct to consumer sales. Grossman said, “WineCircle shows growing wineries how to get a foothold in the distribution channel and helps bigger wineries to grow their brand and profits”.
Visit WineCircle Consutling at www.winecircleconsulting.com, e-mail info@winecircleconsulting.com for more information, or call 925-348-9300.