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Many of my business and non-profit clients ask me what they could possibly write about to post here at Halfway To Concord, another online business site covering their field, or even their own blog. SEOptimise recently published a list of 50 topics businesses could customize to fit their own focus. If you don’t have a blog, send them to Halfway To Concord for possible publication in the business section! Click thru to see the list:
- Envision the future of your industry by extrapolating the current developments
- Explain why everybody should care for your trade and not only specialists
- Make a list of famous people who deal or dealt with issues related to your business
- List 30 or more online resources for business people in your industry
- Review a publication dealing with your industry
- Make a list of the top myths in your industry and debunk them
- Disagree with a high level personality in your business, prove her or him wrong
- Make a list of the top 10 blogs in your niche
- Report from a trade fair
- Compare the your national market to markets abroad
- Collect the best blog postings in your niche and compile a best of-list
- Expand your focus to a similar area of expertise by comparing
- Write down a code of ethics for your blog and your business as a whole
- Explore and depict a niche social media platform for your trade, if there is none use a forum to do that
- Add a forum to your blog or site if your site has a big enough community to sustain it
- Break the rules of your trade by remodeling them and adapting to current situation, write about it
- Go off topic and link a topic from everyday life back to your business “10 Ways SEO is like Base-Jumping”
- Make a list of WordPress plugins that are most useful for your industry “The 10 Best WordPress plugins for Graphic Designers”
- Reach out to your clients and fans: “What would you like to change in [insert your product or service here]?”
- Display attractive images of your products, several of them, in the best case your own products
- Analyze the current climate in your industry and explain the ramifications
- Identify leaders in your area and ask them to guest post on your blog or write for their blog instead
- Show what went wrong in your company, why and how you dealt with it, learning from mistakes is very helpful for others
- Compare the new vs the old ways of doing your buisness
- Highlight top female bloggers or experts in your trade
- Create fictional and visionary product description
- Satirize a very well known personality, be it of your trade or outside of it
- Write an allegory about your idol doing your business like “The Bruce Lee Method of Business Blogging”
- Thank your 10 favorite readers and/or commenters
- Expose a scam in your industry (make sure to consult a lawyer in advance)
- Take a big brand (or several) and use it as an example for best practices vs mistakes
- Use humor to lighten up a boring topic “I Can Haz Pay Per Cat? The Lolcats Way of PPC”
- Explain the local advantages of your company, do not hide behind modesty: “Oxford: SEO since 1542″
- Review a book dealing with your topic that really displays thinking outside the box
- Combine your topic with another one, usually but wrongfully not combined with yours, like SEO and graphic design
- Express your own personal view an a highly debatable issue and do not just repeat common ground opinions
- Make a short movie to show on your blog, this can be something funny or just simply you speaking
- Create a list of indispensable software or web tools for your job
- Take a common issue many people care about and explain how it relates to your business
- Introduce a new business model in your trade or better, several of them
- Be the first to break news, for instance reveal your new product via the blog
- Check your search engine referers and write postings for those queries that had no matches until now
- Check in your stats which post is the most popular one and write a follow up
- Join a trade organization and explain why you did it
- Make a donation to a good cause and blog about it
- Introduce the 10 most promising bloggers in your industry
- Check Digg, StumbleUpon or Technorati to find out what’s most popular right now and find a new angle to it
- Engage in a discussion on a forum and reprint on your blog
- Ask people on Twitter a question and blog the best replies
- Make a list of blogging ideas specifically for your industry
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